I like to untangle complex systems and turn ambiguity into products users trust.

Platform vision
B2CFintechProduct StrategyAI-assisted ExperienceWebMobile

Defined a scalable investing platform strategy that unified fragmented experiences into a cohesive investor ecosystem

Developed a future-state product vision, capability model, and interaction architecture that connected fragmented investing experiences into a scalable platform designed to support clearer decisions, personalization, and AI-assisted investing.

Options trading interface showing a multi-leg options trading experience
B2CFintechWebMobile

Transformed advisor-assisted options trading into a scalable self-serve investing capability

Redesigned a high-risk trading workflow into an intuitive self-service experience that helps investors confidently construct, validate, and execute advanced multi-leg options strategies.

Reporting and analytics dashboard interface for enterprise visitor management
B2BEnterprise SaaSVisitor ManagementWebMobile

Transformed fragmented operational data into enterprise reporting that enabled faster decision making

Designed a scalable reporting platform with dashboards, filters, and information architecture that helps administrators quickly interpret operational data and act with greater confidence.

TELUS call center application interface for customer support agents
Customer SupportInternal ToolsProduct StrategyWeb

Realigned a stalled modernization initiative around customer workflows, enabling product direction and delivery

Reframed a solution-driven initiative around customer research, workflow analysis, and product strategy to establish a shared direction that enabled teams to confidently move forward.

What teammates and collaborators valued

Systems thinkerCollaborative partnerClear communicatorStructured problem solver

I worked with Ally during my time at Traction Guest. He was thoughtful, collaborative, and consistently strong at breaking complex problems into achievable, well-structured solutions. His communication with engineering and product teams made difficult work easier to align around. I would gladly work with Ally again.

Andre Cytryn, Development Team Lead at Spare

Although we didn’t collaborate directly, Ally consistently produced thoughtful, high-quality design work during our time at Aviso Wealth. His artifacts and attention to detail reflected strong systems thinking and left a lasting impression.

Vergel Evans, UX Consultant