I like to untangle complex systems and turn ambiguity into products users trust.

Platform vision
B2CFintechProduct StrategyAI-assisted ExperienceWebMobile

Defined a scalable investing platform strategy that unified fragmented experiences into a cohesive investor ecosystem

Developed a future-state product vision, capability model, and interaction architecture that connected fragmented investing experiences into a scalable platform designed to support clearer decisions, personalization, and AI-assisted investing.

→

Options trading interface showing a multi-leg options trading experience
B2CFintechWebMobile

Transformed advisor-assisted options trading into a scalable self-serve investing capability

Redesigned a high-risk trading workflow into an intuitive self-service experience that helps investors confidently construct, validate, and execute advanced multi-leg options strategies.

→

Reporting and analytics dashboard interface for enterprise visitor management
B2BEnterprise SaaSVisitor ManagementWebMobile

Transformed fragmented operational data into enterprise reporting that enabled faster decision making

Designed a scalable reporting platform with dashboards, filters, and information architecture that helps administrators quickly interpret operational data and act with greater confidence.

→

TELUS call center application interface for customer support agents
Customer SupportInternal ToolsProduct StrategyWeb

Realigned a stalled modernization initiative around customer workflows, enabling product direction and delivery

Reframed a solution-driven initiative around customer research, workflow analysis, and product strategy to establish a shared direction that enabled teams to confidently move forward.

→

What teammates and collaborators valued

Systems thinkerCollaborative partnerClear communicatorStructured problem solver

I worked with Ally during my time at Traction Guest. He was thoughtful, collaborative, and consistently strong at breaking complex problems into achievable, well-structured solutions. His communication with engineering and product teams made difficult work easier to align around. I would gladly work with Ally again.

Andre Cytryn, Development Team Lead at Spare

Although we didn’t collaborate directly, Ally consistently produced thoughtful, high-quality design work during our time at Aviso Wealth. His artifacts and attention to detail reflected strong systems thinking and left a lasting impression.

Vergel Evans, UX Consultant